Description of job position
- Development, planning and implementation of a digital marketing strategy
- Development and management of own and paid digital communication channels
- Raising brand awareness, number of visitors and visibility on targeted social media and channels
- Proposing and developing content creation for blog, social networks and newsletter campaigns
- Setting and meeting measurable goals - key performance indicators (KPIs) of digital marketing and their implementation at the level of campaigns, projects and overarching goals of the company
- Preparation of reports on the success of implemented activities in order to maximize business results
- Research and analysis of the potential of online channels
- Monitoring the competition and proposing new marketing solutions
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Position Digital marketing manager - Marketing, Advertising, PR in the labour market
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- Detailed breakdown of all monitored non-financial benefits provided*
- Financial benefit analysis* * available when regression model is used
